ConnexFM Welcomes Melody McLellan as New VP of Marketing, Communications, and Digital Experience

ConnexFM Welcomes Melody McLellan as New VP of Marketing, Communications, and Digital Experience

Announcement with headshot of Melody McLellan, new Marketing VP

Washington, D.C. (May 2, 2023)–ConnexFM has appointed Melody McLellan as the Vice President of Marketing, Communications, and Digital Experience. McLellan brings more than 15 years of professional marketing, communications, and digital marketing experience in a variety of settings. She began her position at ConnexFM on May 1.

In her most recent position as the Marketing Director at ARCpoint Franchise Group, McLellan managed and led content, SEO, graphic design, and multi-channel marketing campaigns–including increasing social media engagement by 200 percent in less than one year. 

Prior to her work at ARCpoint Franchise Group, McLellan was the Director of Marketing for the Professional Grade Sales and Retail Divisions at American Trailer World. Additionally, she has held a number of other pivotal marketing roles at Xpressdocs and LeadFlash..

McLellan graduated with a Bachelor’s degree in Communication from Texas A&M-Corpus Christi.

About ConnexFM 

ConnexFM, the authority on Retail and Multi-site Facilities Management, is the leading membership organization for FMs and supplier professionals. ConnexFM empowers the facilities management professionals with best practices, benchmarking, education, discussion forums and trusted partnerships.

Established in 1995, and with approximately 750 member companies, the ConnexFM community values are founded on a spirit of innovation, resourcefulness, the quest for knowledge and ethical business relationships. Members depend upon ConnexFM to help them achieve greater success and a competitive advantage through quality programs and resources.

Learn more about ConnexFM by visiting https://www.connexfm.com/

About Sterling Martin Associates 

Sterling Martin Associates (SMA) is a leading specialty national search firm conducting chief executive-level searches for associations and nonprofit organizations. SMA has built an outstanding reputation by providing impeccable service to its clients and by placing exceptional talent in associations and nonprofits. Based primarily in Washington, DC, SMA has offices in New York, Chicago, Orange County, CA, and Portland, OR.

Since founding the firm in 2006 with a mission to combine his search expertise with nonprofit board experience, David Martin now leads a highly experienced, diverse team of 15, combining in-depth client analysis with the latest search technologies to create effective, personalized searches. Since the day he founded the firm, David has personally taken a leadership role with every search, for every client.